Online Privacy Policy*

Effective Date: September 23rd, 2023

Last Updated: May 22nd, 2026

1. Introduction

Welcome to Pet Priority, LLC™. Your privacy is of utmost importance to us. This Privacy Policy is designed to inform you about the types of information we collect, how we use it, and the steps we take to safeguard it when you use our services.

2. Information We Collect

2.1 Personal Data:

2.2 Pet Information:

2.3 Usage Data:

3. How We Use Your Information

3.3 To improve our website, services, and customer support.

3.4 For marketing and promotional purposes, with your consent.

3.5 To comply with legal obligations and protect our rights.

4. Sharing Your Information

4.1 We do not sell, rent, or trade your personal information.

4.2 We may share your information with third-party service providers for:

4.3 We may disclose your information if required by law or in response to legal processes.

5. Cookies and Tracking*

5.1 Our website uses cookies to enhance user experience, remember user preferences, and gather analytics.

5.2 You can set your browser to refuse cookies, but some website features may not function properly.

5.3 We may use third-party analytics tools to understand website usage.

6. Data Security

6.1 We employ state-of-the-art security measures, including encryption and secure servers.

6.2 We regularly review our security practices to ensure data protection.

6.3 While we strive for maximum security, no online transaction is 100% secure.

7. Children's Privacy

Our services are not intended for individuals under 13. We do not knowingly collect data from children under 13.

8. Third-Party Websites

Our website may have links to external sites. We are not responsible for the privacy practices of these sites.

9. Changes to This Privacy Policy

We reserve the right to update this policy. Changes will be posted on this page with an updated effective date.

10. Your Rights

10.1 You can request access to or deletion of your personal data.

10.2 You can opt-out of marketing communications at any time.

11. Phone Verification, Reassigned-Number Checks, and Communications Compliance

When you provide a phone number, Pet Priority, LLC™ and its service providers may use phone-verification and communications-compliance services to help confirm that the number is valid and associated with you, your device, your mobile account, or your business contact information. These services may include carrier-based phone verification, reassigned-number checks, phone-number validation, line-type or carrier identification, and screening for fraud, abuse, Do Not Call, opt-out, or TCPA-related risk signals.

We use these checks to verify submitted information, prevent inaccurate or unauthorized submissions, maintain consent, suppression, and opt-out records, reduce unwanted calls or texts, reduce fraud or abuse, and support compliance with communications laws. We do not use these screening results to determine insurance eligibility, insurance pricing, or underwriting.

We may share the phone number and related information needed to perform these checks with service providers that help us with phone verification, fraud and abuse prevention, reassigned-number checks, suppression-list management, Do Not Call screening, opt-out management, and TCPA-related communications compliance. These service providers are authorized to use this information only to provide services to us or as otherwise permitted by law.

12. Website Analytics and Tracking

We partner with various analytics and advertising providers to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products and services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising.

This data collection helps us:

For more details about specific tools we use, please visit our Marketing Partners page. Each partner has its own privacy policy governing data collection and use. We encourage you to review these policies to understand their specific practices.